This year’s edition of Backlash, now a SmackDown Live exclusive PPV, didn’t really whet the appetite in the build-up. The question is, was this just unfair? More a sign of WWE’s PPV oversaturation or weak bookings? Let’s see, shall we?

Okay, I don’t think there’s any need to do a match-by-match account here. Unlike some, I don’t believe the WWE will ruin the spectacle of special events by doubling their number under the Brand Split. When it comes to good sports entertainment, you can never have too much.

This is only true should the PPVs remain a level above the weekly programming. Sadly for Backlash, it played out like a regular episode of SmackDown Live. As such, even the big-name clash of the night, felt more like a grapple-by-numbers than a titanic showdown.

That was, of course, Kevin Owens vs AJ Styles for the US title. That belt, with these two fighting for it, kinda becomes the premier title on SDLive. Unlike RAW, who have to promote the Intercontinental Title in Brock’s absence, the blue brand has turned to the US Title out of choice.

That came about after fluffing the Superstar Shake-up and sending Bray Wyatt away when the battle with Randy Orton still had legs.

Many are saying the US Title bout lived up to expectation, and the Styles count-out means we’ll revisit it, so maybe I’m being harsh. If I am, it’s because I was drained by the earlier bouts.

Shinsuke Nakamura vs Dolph Ziggler was so, so predictable, it was painful to watch. Almost as cringe as the latest Ziggler heel character. Anyone who questions why a guy with great in-ring ability was never fully invested in should watch this match.

His character acting is second rate, and the best wrestlers over the years – like Chris Jericho – can flip between heel and face and retain certain personality traits. It makes it more believable. Nowadays, Ziggler in a WWE ring is just distracting.

Oh, and yeah, Nakamura won (obvs).

The best highlight of the night was Breezango. The Fashion Police shouldn’t work – but it does. A quality comedic act always goes over in WWE. This one works on many levels. Not only is Tyler Breeze great as master of disguise, it is a slow but effective rehabilitation of Fandango’s in-ring prowess.

Tyler bags the laughs, Fandango bags the moves.

Here, it also made the champs – The Usos – look like the deadly, dominant foe their new personas require to maintain momentum.

SmackDown Live has been called the Land of Opportunity since the Brand Split. This has been true, but with Jinder Mahal facing Randy Orton for the WWE Championship, it felt like we were about to jump the shark.

They didn’t just jump the shark, they pole-vaulted over it.

Not one for a conspiracy (he is really – editor), it does beg the question if the SmackDown writers have spat their dummy. They wouldn’t have a large say in the men that moved in the Brand Split. Right now, they would like to be feeding The Miz into the main event scene. Instead they have been left threadbare with their best wrestlers looking at the secondary title.

So what to do? Demonstrate that the Land of Opportunity can appear great or ridiculous.

Jinder Mahal comes with the Singh Brothers, a regular trick from a heel – sidekicks. They caused the distraction that allowed The Maharajah to sneak a win. Disbelief? Not really, just disappointment.

It shows body image is still king with Vince McMahon. I’m not saying Jinder has taken steroids, he just happens to have hulked up in months and suddenly developed a bad case of “Backne” (acne on the back, it’s a play on words thing).

It shows Vince McMahon will sell the prestige of his top title to better penetrate the large and ever-expanding Indian market.

It also shows us that Randy Orton was once again uninspiring when given the ball and told to run. JBL repeats, about every thirty seconds, “If you designed a WWE superstar from scratch, he’d look like Randy Orton.” No arguments, he’d look like Randy Orton, you’d just have to remember to add charisma.

After being the best of the two brands since the split, suddenly SmackDown Live is in serious trouble.